Piyush Goyal leads business delegation to Greece to explore trade and startup ties

Union Minister Piyush Goyal has travelled to Greece heading an Indian business delegation, with discussions centred on broadening trade ties and establishing startup and technology partnerships between the two countries. The visit represents a push to expand India's economic footprint in Southern Europe, a region that has historically received less attention than India's major Western European partners.

Greece, as an EU member state, offers Indian companies a regulatory entry point into the single market. For Indian startups and technology firms looking to establish a European base, Greece has been positioning itself as a cost-competitive alternative to more expensive hubs like London or Amsterdam, with improved infrastructure and a growing digital economy.

On the trade side, India and Greece share complementary economic profiles — India's manufacturing and services strength aligns with Greek interests in diversifying supply chains away from over-dependence on Asian and Middle Eastern sources for certain goods. Shipping, pharmaceuticals, tourism technology and renewable energy are among the sectors seen as having collaboration potential.

Goyal's delegation visit follows a broader Indian diplomatic and commercial push to deepen ties with European nations at a time of global geopolitical realignment. Building new trade corridors and startup bridges with countries like Greece is part of India's strategy to reduce concentration risk in its export and investment relationships while expanding the geographic reach of its growing technology sector.